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Exclusivity, Public IP, Community, and GOPros

We’ve built GravityStack so we can do two things at once:

  • publish ideas openly and help professionals learn in a group setting, and
  • protect the exclusive, hands-on relationship we offer GOPros.

This section explains how exclusivity works, and what it does (and does not) cover.

1) Public IP is open by design

We publish ideas and educational resources such as books, articles, videos, frameworks, workshops, templates, and training. This is thought leadership and education. It is non-exclusive by nature, and it may be accessed by anyone, including professionals in the same profession or market as you.

2) Community is group learning, not exclusive execution

We may host a private members space where local professionals learn and discuss. It may include Q&A sessions or “hot seats.”

  • Community is non-exclusive.
  • Hot seats are opt-in, and the participating member decides what they share.
  • Community sessions are designed as framework clinics: education, diagnosis, and decision support. They are not a substitute for a private engagement, and they do not include hands-on implementation or ongoing management.

Protecting GOPro exclusivity in community

If we have an active GOPro in a profession and protected area, we will not use community programming to provide market-specific execution guidance intended to help a competing practice win that local market.

We may share principles that apply broadly, but we won’t provide the kind of market-specific execution guidance that replaces hands-on Lead Flow Optimization.

That means we may discuss principles and patterns, but we will not provide:

  • a competitor-specific playbook to beat a known local practice,
  • market-specific tactics designed to capture a competitor’s branded demand or local demand, or
  • deep implementation instructions that effectively replace hands-on Lead Flow Optimization.

3) What a GOPro is

A GOPro is a client in an active, hands-on Lead Flow Optimization relationship with GravityStack. This is where we do private, client-specific planning and execution, which may include ongoing optimisation, management, and strategic guidance.

GOPro status is distinct from purchasing stand-alone services or participating in community learning.

4) Exclusivity applies only to GOPros

Exclusivity is available only to GOPros, because it is tied to our hands-on Lead Flow Optimization work (private, client-specific planning, execution, and ongoing optimisation).

Our exclusivity standard is:

One practice per profession within a 20 km radius of your primary office location (typically the address on your Google Business Profile).

In unusually large metro areas, we may define a more appropriate boundary in writing based on real competitive patterns.

Exclusivity means you hold the exclusive seat for GravityStack’s hands-on Lead Flow Optimization work in your profession and protected area. It does not prevent us from:

  • publishing Public IP (books, articles, videos, frameworks, templates, workshops),
  • running education or community programming, or
  • working with professionals in other professions or outside your protected area.

Website and conversion work in GOPro markets

In a profession and protected area where we have an active GOPro, we reserve the exclusive seat for hands-on Lead Flow Optimization. To protect that commitment, we will not take on conversion-focused website builds, major messaging rewrites, review generation, or similar work for a direct competitor in that same profession and protected area.

We may still offer general technical services that are not designed to materially increase a competitor’s ability to capture the same local demand, such as maintenance, hosting, security, performance improvements, accessibility fixes, emergency repairs, and basic form or tracking fixes.

Keeping exclusivity active

GOPro exclusivity depends on the GOPro relationship being active and in good standing. If the GOPro relationship ends, exclusivity ends with it.

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